Ocrestech | Branding, Design of logo, pamphlet and development Web
Design and development of image name brand, branding, pamphlets and corporative webpage for the consulting company of Ocrestech technology.
- Client: Ocrestech.
- Project: Branding. Redesign of its image name brand, with renovation of its logo and creation of the new typography. Catalogue design of services, with interchangeable cards and design of corporative webpage self-managementable.
- Elements: Design of logo, design Web, development Web Joomla, catalogue design, card design of services.
- Design of logos Branding, Design Web, Publishing Design, pamphlet Design
The Ocrestech consultant raised the order as a logo redesign, in which already the maple leaf existed, symbol of the company, but projecting an idea clearly of she unsquares with respect to the present visual language.
We made a re-interpretation of the icon and e we incorporated an effect of pixelado increased in one of its two halves, in reference to its activity as technological consultants. In addition, we personalized a typography, direct, clean and adapted to size to the character of the activity of the company.
The webpage is faithful to the line of design, of actual type, very clean, with a very simple narration of the contents and with a clear objective, to have presence in the network, to show the catalogue of services and to offer a meeting point. The development was asked for Web with Joomla and thanks to his manager of contents it is maintained by the client, independently.
Also we have realised the design of the commercial pamphlet. In this case, we received the order to devise a support that allowed to include a corporative information determines and a information to size, following the meeting to maintain by the commercial department about some of the services in particular.
The main use of a commercial pamphlet is to be able to offer concrete information in the course of a meeting as well as to give it to new contacts. In this occasion, due to the variety of service areas that covers the company, the pamphlet must have the capacity to concentrate in only some of these areas easily and to make agile the communication of the advantages of a service in particular, without the reader must look for the information between a larger number of pages.
The solution is a triptych with a lapel inferior, that can work as folder. Practitioner is a format very that already we have used in several occasions. In the triptych, of a greater weight and with a nice tact silky mate and, we included all the generic information and in independent leaves concrete information of each one of the services, in such a way that the commercial one can individually include or extract leaves based on the business area that needs.
The good final result is harnessed with varnishes mate and brightness in zones that in addition to protecting the pamphlet to the use, improve the quality perception. The reserved areas of high brightness emphasize precise elements, as the logo of the company.